Wearastory
Wear a story is a ready-to-wear clothing line started by the designer Lauriane Milis. It is offering items with a meaning to women looking for comfort and style.
The brand creates one-off pieces, made in Brussels, by upcycling ancient garments into modern cuts.
The challenge of Lauriane Milis, fashion designer and founder of the brand, is to create trendy clothing in a most ethical and efficient way.
Local upcycling appeared to be a good answer to the ethical part. As raw material, the brand uses garments that are unsuitable for the Belgian second hand market as well as organic cotton for the quality.
As for efficiency, Wear a story focuses on a few styles replicated with different fabrics. Each second hand garment is undone to get the new pattern shapes cut and then picked together.
Each style is named after a woman who could have been the owner of the old dress or top like Berthe, Jeanneke or Marcelle.
Each item relates the story behind it trough pictures of the original pieces.